No matter what business you own, any start-up business or SME will face a few challenges along their journey. Whether it’s not having a solid business plan or having the proper knowledge to grow and sustain their business, many small businesses don’t survive. This is why it is crucial to have the basics to ensure your business’s success, this includes a brand strategy, digital marketing strategy, and a budget.
Affecting countries worldwide, Covid-19 has become a global pandemic. Its rapid spread around the world has resulted in an increase of confirmed cases in several countries, whilst also affecting many small businesses, causing an extreme impact on society.