Uncategorized

Why are unboxing videos so effective?

Unboxing videos have become an effective and popular way for brands to showcase their products on social media. Unboxing videos are when bands use social media influencers to market their products by posting videos of the influencer unwrapping the new product that they’re curious or excited about. Simple but effective.

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Corporate, Development, Digital, Uncategorized

What is eCommerce and why does your business need it?

When South Africa went into hard lockdown many businesses were forced to take their businesses digital. And, many businesses were caught unprepared for competing in the ecommerce space. With South Africa now on level 1 and making an economic recovery, the businesses that survived may consider not competing in that space at all. And that could be a fatal mistake.

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Corporate, Development, Digital, Uncategorized

Boosting on Social Media: Your business’ secret weapon

Marketing your business on social media can be a slow burn and should never be viewed as a quick fix. Especially if you don’t have a big budget. Fortunately, boosting can provide your business with an opportunity to expand your audience, get more followers or generate revenue a little faster. On Facebook this can be done for as little as R250 through boosting but let’s start with the basics…

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Corporate, Development, Digital, Uncategorized

The Social Dilemma: Good News For Your Business

Ranking in Netflix’s “Top 10” list, The Social Dilemma focuses on various ways social media and tech companies have manipulated human psychology to rewire the way we think and act in society. While the documentary’s main focus lies on what’s wrong in the tech industry and how it acts as a marketplace that trades in human futures, we also have to look at what’s right in the tech industry.

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